Prepared for Robbie and Peter by Eric Berg, crush · Download the PDF
01 Where we started
What we built it around.
- 01
Tree of Life, alive.
Option 1 is your new single's cover at screen width. Peter's lettering boils like a cel, the snakes slither, the baby stirs when you point at it, and the video plays from the corner.
- 02
Your sign, switched on.
Option 2 hangs your Going Late neon in a dark room and lights it tube by tube, the red eye last. Lights off is one click.
- 03
Every era of HUMANS.
Options 3 to 5 come from your own sleeves: the Handout hands and sun, the Water Water jacket over the city at night, the Avec Mes Mecs painted board. Each one plays your music.


02 What you get
Pay for the website.
Get the whole launch.
- 01$3,500
The website
Up to five pages built out from the top you’ve just seen, in the same look, with your own music, videos and photos. On your domain within a week of saying go.
- 02$199
A launch promo
A short animated video made from your own photos and words, sized for Instagram, Facebook and anywhere else you post.
- 03$495
A launch email
Designed and written for your fan list, so the people who already follow HUMANS hear about the new site and the new single from you.
- 04$495
A launch ad set
Twelve ads, each sized for feeds and stories, with moving versions of the best four.
- 05$49
30 days of changes
Text or email us what to change. It's live the next business day.
Plus, when you say go before 12 November 2026
- Bonus$250
Email setup and list import
We set up your email sending and bring your fan list over, ready for the launch email.
If the site isn't live within a week of go, your first three months of changes are free.
All prices in Canadian dollars. Each value is our own price for that piece on its own.
03 How it goes
Live within a week of go.
- Day 0
You say go
You pay the 50% deposit and tell us the domain you want, or send us access to the one you have.
- Days 1 to 7
We finish the site
We build out the remaining pages. You see every page before anything goes live.
- Launch
It goes live
The site goes up on your domain, and the promo, email and ads are ready to go out with it.
- 30 days
Changes, next day
Text or email a change and it is live the next business day.
04 Investment
| The launch | $3,500 |
| To start, when you say go (50%) | $1,750 |
| When the site goes live | $1,750 |
After launch, month to month, only if you want them
| Unlimited edits, live next business day | $49/mo |
| Four animated promos a month, vertical and square | $599/mo |
| Two custom email designs a month | $395/mo |
| Twelve unique ads a month | $395/mo |
05 What you own
- The site, the domain and every file, in your name.
- Hosting is included.
- No commitment on anything monthly.
Cancel anytime; the site stays yours.
add-on
Or all four, together
$795/mo$1,438
Unlimited edits, four animated promos, two custom emails and twelve unique ads every month. You save $643/mo. No commitment, cancel anytime.
06 Next step
Say go.
Reply to my email or write to eric@crushhh.co, and the build starts.
This proposal holds until 12 November 2026.
Your pick01Tree of LifeSee the others
Say go by emailDownload the PDF
Eric Berg
Crush Digital Atelier · eric@crushhh.co · crushhh.co